For two decades, the Institute for Business Value has served as one of the thought leadership think tanks for IBM. We produce research-backed, technology-informed strategic insights that help business leaders make smarter business decisions. We are positioned at the intersection of business, technology and society, we survey, interview, and engage with thousands of executives, consumers, and experts each year, synthesizing their perspectives into credible, inspiring, and actionable insights.
![](/sites/default/files/logo_ibm_white_1.png)